Integrations

Personalized Images for HubSpot

Add a personalized image to every HubSpot email. Show each contact their name, company, deal stage, or custom offer — automatically. Works with HubSpot Marketing Hub and Sales Hub.

No code required Works with HubSpot email, workflows, landing pages

Wafrow

How the Wafrow + HubSpot integration works

1. Design your image template in Wafrow

Build a template with dynamic layers for name, company, offer, or any HubSpot contact/deal property. Name each dynamic layer — these become URL parameters that HubSpot fills in for each contact.

2. Add the image URL to your HubSpot email

In the HubSpot email editor, add an image block and set the URL to your Wafrow image endpoint with HubSpot personalization tokens. The template handles the rest — each contact gets their unique image when the email opens.

3. Automate with HubSpot workflows + Zapier

For more advanced automation, connect HubSpot workflows to Wafrow via Zapier. When a deal closes, a trial starts, or a contact property changes — Wafrow generates an image and stores the URL back in HubSpot.

Read the full HubSpot integration guide →

Add personalized images to HubSpot emails

HubSpot email template (HTML)

<img
  src="https://wafrow.com/i/TEMPLATE_ID
  ?firstname[text]={{contact.firstname}}
  &company[text]={{contact.company}}
  &offer[text]=Your+exclusive+offer"
  alt="Hi {{contact.firstname}}"
  width="600"
/>

HubSpot workflow → Zapier → Wafrow

HubSpot workflow triggers (e.g. deal won, trial started)
Webhook sent to Zapier with contact properties
Zapier calls Wafrow API and gets image URL
Zapier updates HubSpot contact with image URL
Use the stored URL in your next HubSpot email

HubSpot + Wafrow use cases

Campaign	Trigger	Personalized image content
Sales outreach	New contact created	Prospect name + company + rep's name
Trial welcome	Trial start	User name + trial end date + next step
Deal won	Deal stage = Closed Won	Customer name + product + account manager
Re-engagement	Last activity > 60 days	Name + personalized offer to re-engage

Ridiculously good value

14 day free trial. Whenever we cut costs, we'll pass savings to you. Risk-free, cancel anytime.

Monthly Annual 2 months free

	Small Enterprises	Large Enterprises	Indie Hackers
Price	$49 per month	$199 per month	$99 lifetime
Automated Banners	5,000 / month	50,000 / month	500 / month
Bandwidth	25 GB	500 GB	1 GB
Integrations	All 14 integrations: Zapier, Hubspot, Firebase, including future ones	All 14 integrations: Zapier, Hubspot, Firebase, including future ones	All 14 integrations: Zapier, Hubspot, Firebase, including future ones
Support	Self-serve + dedicated	Self-serve + dedicated	Self-serve
Free Trial	14 days	14 days	14 days
	Start free trial $588 per year 2 months free No card needed	Start free trial $2388 per year 2 months free No card needed	Start free trial No card needed

Features on All Plans

Use on email, whatsapp, mobile push & landing pages

6000+ fonts available

Generate Images using URL Parameters

Unlimited image and PDF downloads

Multi-lingual support for characters in arabic, hindi, chinese, japanese

Rest API and webhooks

Dynamic image template editor

Digital creative asset manager

Live slack and email support

Risk-free, cancel anytime, no lock-in

Wafrow cancellation is self-serve. No need to email us or callbacks from retention specialists. Straightforward and fair, the way life should be.

Cheapest possible plans for startups and non-profits

As we bootstrap our way through this journey, we realize the value of your hard earned cash. Our endeavour is to make the starting plan as high value as possible. If you're a non-profit, we're happy to offer discounts. Just email us your credentials.

World-class support

If you get stuck, drop a quick line at [email protected] or slack for enterprise customers. It'll likely be this guy, helping you out with a grin 24x7.

Frequently asked questions

How do I add personalized images to HubSpot emails?

Add an image block to your HubSpot email template and set the source to a Wafrow image URL with HubSpot personalization tokens (e.g. {{contact.firstname}}). HubSpot fills in the token for each contact, and Wafrow renders their unique image.

Can I use Wafrow with HubSpot workflows?

Yes. Use the Zapier integration to trigger Wafrow image generation from HubSpot workflow actions — when a contact's lifecycle stage changes, a deal is closed, or a property is updated. The generated image URL can be stored back in HubSpot via a contact property update.

Does Wafrow work with HubSpot landing pages?

Yes. You can personalize landing page images by adding a small script that reads UTM parameters or HubSpot visitor cookies and swaps the image URL dynamically on page load.

Can I A/B test image variants inside HubSpot?

Yes. Create two Wafrow image variants and use HubSpot's built-in A/B testing to split your audience. Or use Wafrow's own A/B testing framework to measure image performance across your HubSpot campaigns.

Is setup technical? Do I need a developer?

No developer needed for email personalization. You add the Wafrow image URL (with HubSpot tokens) to your email template in the drag-and-drop editor. For workflow automation, the Zapier integration is also no-code.