Integrations

Dynamic Images for Klaviyo Email

Add a personalized image to every Klaviyo email. Welcome flows, abandoned cart, post-purchase — each subscriber sees an image tailored to them, their cart, and their history.

No code required Works with all Klaviyo flows and campaigns

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How the Wafrow + Klaviyo integration works

1. Design your image template

Build your image template in Wafrow's visual editor. Add dynamic text layers for subscriber name, product name, offer, or any Klaviyo event property. Add image layers for product photos or logos.

2. Add the Wafrow URL to your Klaviyo template

In the Klaviyo email editor, switch to the HTML view for your image block. Set the src to your Wafrow image URL with Klaviyo merge tags as the parameter values. Preview with a test profile to verify the personalization.

3. Every subscriber gets their unique image

When Klaviyo sends the email, it fills in the merge tags with each subscriber's data. Wafrow renders their unique image on-demand when they open the email. No pre-generation, no storage — instant and scalable.

Read the full email integration guide →

Klaviyo merge tags in Wafrow image URLs

See the code on the left and type your name on the right to see the dynamic personalized output.

HTML Image Tag Snippet

Copy this code block directly into your Klaviyo HTML block.

<img src="https://wafrow.com/i/9e116e8a-9713-487a-a184-4a07bfc7c3df
  ?firstname[text]={{ person.first_name }}
  &product[src]={{ event.ProductImage }}
  &name[text]={{ event.ProductTitle }}
  &price[text]={{ event.ItemPrice }}"
  alt="Your cart is waiting, {{ person.first_name }}"
  width="600"
/>

Live Visual Output

Type your name to personalize the visual output in real-time.

Your cart is waiting, {{ person.first_name }}

Klaviyo flow use cases

Klaviyo flow	Trigger	Personalized image content
Abandoned cart	Checkout started, not completed	Product image + name + price + discount
Welcome series	New subscriber	First name + welcome offer
Post-purchase	Order placed	Ordered product + upsell recommendation
Winback	No purchase in 90 days	Name + personalized winback offer
Birthday	Birthday date	Name + birthday offer + expiry

Ridiculously good value

Simple, transparent pricing. Risk-free, cancel anytime.

	Free Plan	Lifetime License	Pay-As-You-Go
Price	Free forever	$99 one-time payment	$0.01 per image generated 14-day free trial
Images Generated	1,000 / month	10,000 / month	Unlimited
Bandwidth	1 GB / month	25 GB / month	Unlimited
Integrations	All 14 integrations	All 14 integrations	All 14 + Custom Webhooks
MCP Server	—	Included	Included
Support	Self-serve	Self-serve	Self-serve + dedicated
	Get Started	Get Started	Get Started

Features on All Plans

Use on email, whatsapp, mobile push & landing pages

MCP server for AI agents

6000+ fonts available

Generate Images using URL Parameters

Unlimited image and PDF downloads

Multi-lingual support for characters in arabic, hindi, chinese, japanese

Rest API and webhooks

Digital creative asset manager

Live slack and email support

Risk-free, cancel anytime, no lock-in

Wafrow cancellation is self-serve. No need to email us or callbacks from retention specialists. Straightforward and fair, the way life should be.

Cheapest possible plans for startups and non-profits

As we bootstrap our way through this journey, we realize the value of your hard earned cash. Our endeavour is to make the starting plan as high value as possible. If you're a non-profit, we're happy to offer discounts. Just email us your credentials.

World-class support

If you get stuck, drop a quick line at [email protected] or slack for enterprise customers. It'll likely be this guy, helping you out with a grin 24x7.

Frequently asked questions

How do I add personalized images to Klaviyo emails?

In your Klaviyo email template, add an image block and set the URL to your Wafrow image endpoint with Klaviyo personalization tags (e.g. {{ person.first_name }}). Wafrow renders a unique image for each subscriber when the email is sent.

Does Wafrow work inside Klaviyo flows?

Yes. Klaviyo flows (welcome series, abandoned cart, post-purchase) all support custom image URLs. Add a Wafrow URL with Klaviyo merge tags in any flow email. Each subscriber or shopper gets their personalized version.

Can I use Wafrow for Klaviyo abandoned cart emails?

Yes — and this is one of the highest-ROI use cases. In your abandoned cart flow, pass the product image URL, product name, and price as Wafrow parameters. Each shopper sees an image of exactly what they left in their cart.

What Klaviyo event properties can I pass to Wafrow images?

Any Klaviyo event or profile property: person.first_name, event.ProductTitle, event.ProductImage, event.ItemPrice, person.city, person.$email, and any custom property in your Klaviyo account.

Is there a Klaviyo-specific Wafrow setup guide?

Yes. See the Wafrow documentation at wafrow.com/documentation for the Klaviyo integration guide with example flow configurations and merge tag syntax.