Integraciones

Dynamic Images for Mailchimp Email

Add a personalized image to every Mailchimp email. Customer journeys, newsletters, transactionals — each subscriber sees an image custom-built for them based on their profile data and purchase history.

09:41
Martes, 26 de mayo
🔔 Wafrow ahora
Oferta especial para Aditi

¡Reclama tu código de descuento personalizado adentro!

Personalized Rich Push Banner
Personalized WhatsApp Banner

Hola Aditi! ¡Queríamos compartir esta tarjeta de regalo personalizada contigo! 🎁

12:42 PM

How the Wafrow + Mailchimp integration works

1. Create your visual template

Build your banner template in Wafrow's visual canvas editor. Set up dynamic layers for text fields like first names, discount codes, or coupon codes, and image layers for personalized product or logo images.

2. Copy Wafrow URL with Mailchimp merge tags

Paste the Wafrow image URL into the Mailchimp builder as a dynamic image source. Append Mailchimp tags like *|FNAME|* to pass the first name or *|EMAIL|* to pass their email dynamically.

3. Automated real-time rendering

When a recipient opens your Mailchimp newsletter, Mailchimp inserts the recipient's data. Wafrow reads this data instantly and delivers the compiled, custom image to their inbox in milliseconds.

Read the full email integration guide →


Mailchimp merge tags in Wafrow image URLs

See the code on the left and type your name on the right to see the dynamic personalized output.

HTML Image Tag Snippet

Copy this code block directly into your Mailchimp newsletter.

<img src="https://wafrow.com/i/9e116e8a-9713-487a-a184-4a07bfc7c3df
  ?firstname[text]=*|FNAME|*
  &email[text]=*|EMAIL|*
  &offer[text]=25%+OFF"
  alt="Hi *|FNAME|*, your offer is inside!"
  width="600"
/>

Live Visual Output

Type your name to personalize the visual output in real-time.

Hi *|FNAME|*, your offer is inside!

Mailchimp campaign use cases

Mailchimp Campaign Audience segment Personalized dynamic image content
Welcome Automation New list subscribers Subscriber name + welcome discount code
Abandoned Cart E-commerce shopping cart abandoners Dynamic product image + item details + CTA
Re-engagement Campaign Inactive buyers (no purchases > 6 months) Subscriber first name + winback coupon card
Loyalty Rewards High-tier VIP customers VIP Status badge + custom loyalty points value

Zapier HubSpot Customer_io Apollo_io Contentful Firebase Clay Shopify Kit Braze Salesforce Mailchimp Klaviyo ActiveCampaign Omnisend

Relación calidad-precio increíblemente buena

Simple, transparent pricing. Risk-free, cancel anytime.

Free Plan Lifetime License Pago por uso
Precio

Gratis

para siempre

$99

pago único

$0.01

por imagen generada
prueba gratuita de 14 días
Imágenes generadas 1.000 / mes 10.000 / mes Ilimitado
Ancho de banda 1 GB / mes 25 GB / mes Ilimitado
Integraciones Las 14 integraciones Las 14 integraciones Las 14 integraciones + Webhooks personalizados
Servidor MCP Incluido Incluido
Soporte Autoservicio Autoservicio Autoservicio + dedicado
Comienza Comienza Comienza

Funciones en todos los planes

Úselo en correos electrónicos, WhatsApp, notificaciones push y páginas de destino

Servidor MCP para agentes de IA

Más de 6000 fuentes disponibles

Generar imágenes mediante parámetros de URL

Descargas ilimitadas de imágenes y PDF

Soporte multilingüe para caracteres en árabe, hindi, chino y japonés

API Rest y webhooks

Gestor de activos creativos digitales

Soporte en vivo por Slack y correo electrónico


Sin riesgo, cancela en cualquier momento, sin compromiso.

La cancelación de Wafrow es autoservicio. No es necesario enviarnos correos electrónicos ni recibir devoluciones de especialistas en retención. Directo y justo, como debe ser la vida.


Planes más económicos para startups y ONGs

Al iniciar este viaje, valoramos su dinero ganado con esfuerzo. Nuestro objetivo es que el plan inicial tenga el mayor valor posible. Si es una organización sin ánimo de lucro, ofrecemos descuentos. Envíe sus credenciales por correo electrónico.


Soporte de clase mundial
Ravdeep
Si se queda atascado, envíe una línea rápida a [email protected] o slack para clientes empresariales. Probablemente será este tipo, ayudándolo con una sonrisa las 24 horas del día, los 7 días de la semana.

Preguntas frecuentes

How do I add personalized images to Mailchimp emails?

In your Mailchimp email template, insert an image block or custom HTML block and set the source URL to your Wafrow image endpoint. Append Mailchimp merge tags (e.g. *|FNAME|*) as query parameters. Wafrow will dynamically render a personalized image for each recipient at the moment they open the email.


Does Wafrow work inside Mailchimp Customer Journeys?

Yes. Wafrow personalized image URLs work seamlessly inside Mailchimp automations, customer journeys, transactional emails (Mandrill), and standard email campaigns. Any email builder block that supports custom image URLs is fully compatible.


Can I personalize product recommendations for Mailchimp abandoned carts?

Absolutely. You can pass Mailchimp dynamic event tags (such as item names, prices, or product image URLs) directly into the Wafrow image parameters in your cart abandonment journeys. Shoppers see exact visual previews of what they left behind.


What Mailchimp merge tags are supported?

Wafrow supports any standard or custom Mailchimp merge tag. Common tags include *|FNAME|* for first name, *|EMAIL|* for email address, *|COMPANY|* for company, and custom merge fields configured in your Mailchimp audience settings.


Is there a limit on how many dynamic images Wafrow can render in a campaign?

No. Wafrow utilizes server-side caching and an ultra-fast ImageMagick engine to handle millions of dynamic opens without latency. Caching is handled automatically so duplicate email opens hit our CDN instead of re-rendering.